Having a successful delivery experience can be assured by following some simple guidelines:
SHIPPING TIPS: THE IMPORTANT DO’S AND DON’TS
Does your business do a lot of shipping? If so, your courier is actually one of your most important assets, when you really think about it. And you can help them do their job more efficiently, with a few simple shipping tips.
If you ship carelessly, you’re basically creating a giant money vacuum that will suck you dry. If just 10% of your shipments arrive damaged, you’re basically flushing 10% of your inventory and/or cash flow down the toilet.
So let’s make sure you don’t do that. Here are some shipping tips from experts who have seen it all.
SHIPPING TIPS: ALWAYS REMEMBER TO:
FACTOR IN THE WEATHER
If you’ve got an urgent package going out, but it’s the middle of December and Boston is expecting a huge snowstorm, it’s best to know this in advance so you can maybe adjust expectations.
Even the best courier companies can’t control the weather. So don’t put them in a position where they have to perform miracles!
PACK HOLLOW ITEMS WITH CARE
This is one of the easiest things to forget. First of all, pack the item tightly with packing peanuts or other materials, so you can reduce the amount of shaking or vibration during shipping.
But whenever possible, fill the hollow space with packing material to reduce the odds of it being damaged. This step alone can save you thousands in damaged goods.
THINK OF THE UNBOXING EXPERIENCE
Also, try to remember what it’s going to be like when your customer opens this package. The last thing you want to do is end up in a unboxing fail video.
How much do you hate it when a tiny bit of broken styrofoam comes out of the package you received, and you have to chase it across the floor? Well, guess what, nobody else likes that either.
So, be very selective with your styrofoam use. Don’t use broken pieces or broken packing peanuts.
Also, if you’re going to use bubble wrap, don’t put the tape on the bubble side, put it on the other side. Ruining the bubble wrap with tape is another receiver pet peeve
BE EXTRA CAREFUL
Always protect everything with a little bit more than you think is necessary, just to be on the safe side.
And if you’re shipping something fragile like a picture frame, with edges that can be chipped, or glass that can break, be mindful of the most vulnerable part of your package and try to anticipate the worst.
None of our other shipping tips matter if you’re not careful on your end.
BE EXTRA CAREFUL WITH DOCUMENTS
It’s funny, the lightest and cheapest things you can ship, are often the most irreplaceable or important. When shipping important documents, try to imagine what just a little bit of water would do to the paper.
So protect them. Always use:
A padded mailer
A flat and solid cardboard envelope
A firm mailing tube
SHIPPING TIPS: NEVER, EVER:
TRY TO MAKE A SMALLER BOX WORK
The package doesn’t fit in that box. You know it, the package knows it, the box knows it. So, don’t try to “stuff “it in there, or use a bit more tape to close an overstuffed box.
Not only does this look wildly unprofessional, it also leaves you wide-open to unnecessary damage.
CHEAP OUT… ON ANYTHING
Trying to save a few dollars on cheaper tape, packing materials, or boxes can actually cost you a lot more in damaged shipments and wasted time.
If you’re trying to keep costs down, this is not the area to do it. Think of it as an investment in keeping your “returned or damaged goods” costs under control.
Because damage can be a lot more costly than springing for quality corrugated cardboard boxes, or tape that will actually stay put.
SET UNREALISTIC EXPECTATIONS
We touched on this earlier. Never ask for, or expect, a miracle.
Failing to manage expectations leads to more frustrated clients than actual mistakes or missed deadlines.
We know you want the package to get there as soon as possible, but let’s never over promise, or assume everything is going to go 100% smoothly. Ok?
If your courier service tells you between three and five business days, you can tell the client that. But don’t tell them it will be there in three days. That’s setting everybody up to fail.
Take advantage of today’s tracking technology, so you can keep a careful eye on your package’s progress, and pass that information onto your client/ recipient.
TAKE A CHANCE ON INSUFFICIENT POSTAGE
Want to look unprofessional, or like a struggling bush league business? Make your recipient pay for additional postage. That makes an impression you really can’t come back from.
If there is even a doubt in your mind, pay the money to knock it up to the next ounce, pound, or class. Like many parts of shipping, spending money here saves you money and inconvenience later.
ASSUME THE BIG GUYS ARE THE ONLY ONES WHO CAN GET THE JOB DONE
Of course, the biggest courier companies are at the top of most people’s list. But you should really look into alternative carriers.
Smaller and more nimble couriers are likely in a better position to handle your rush jobs. You can also benefit your business in a number of ways, if you build a familiar ongoing relationship with a courier.
You open yourself up to possible discounts and great customer service.
We offer all the service, reach and reliability of a major shipping chain, with the individual attention you get from a smaller chain. We’ve been trusted by the biggest brands in the world, and brand new companies that are just starting out.
We hope you found this list of shipping tips useful. So what can we do to make your shipping process more efficient? We’re only an email or phone call away!